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Samuel Pitarch: The Future of Rum Lies in Transparency. Some Brands Will Struggle with It

VisitChef Podcast

Tým zkušených novinářů každý den odhaluje gastronomické zákulisí a mapuje příběhy, které hýbou Českem a světem. Naučně-publicistický podcast vydává nezávislý online magazín o gastronomii VisitChef.   A team of experienced journalists uncovers the behind-the-scenes world of gastronomy every day, exploring the stories that shape the Czech Republic and the world.  The educational and journalistic podcast is produced by VisitChef, an independent online magazine dedicated to gastronomy.

“Our inspiration for producing Savanna rums comes from the wild nature of Réunion Island. Sometimes it’s difficult for people to understand why you would sell a rum for, say, €50 a bottle when they can buy another one for €10. I believe transparency is essential for rum and its producers, because many people still see rum as something sweet or cheap. But real rum is not about that. It becomes especially important at a time when consumers want to know what they are drinking. Let’s show them what’s inside the bottle so they can make their own comparisons,” says Samuel Pitarch of Savanna Distillery on Réunion Island.<a target="_blank" href="https://www.buzzsprout.com/996721/fan_mail/new">Líbí se Vám tento díl? Napište nám o tom! </a>

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Samuel Pitarch: The Future of Rum Lies in Transparency. Some Brands Will Struggle with It

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