Gary Vaynerchuk

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Marketing

Social Media is Dead:Why You Need to Start Creating for Interest Media in 2026

The GaryVee Audio Experience

Welcome to The GaryVee Audio Experience, hosted by entrepreneur, CEO, investor, content creator, and public speaker Gary Vaynerchuk. On this podcast, you'll find a mix of the Podcast With Friends episodes, WineText TV recaps, Keynote Speeches on marketing and business, interviews, and fireside chats I've given. Enjoy!

In this episode, I speak to a room full of entrepreneurs, mainly in the life insurance and recruiting space, about the new media landscape and the foundational mindset required for long-term success. I reveal why the competitive advantages I once had in "social media" have completely disappeared - a massive opportunity for those just starting out. I break down the profound shift to "interest media," and explain why your third post on TikTok can now outperform my views. I then dive deep into the mindset that separates winners from "half-pregnant" losers, urging everyone to re-invest in their business and live their actual truth without compromise.You’ll learn about:<ul><li>Why "Social Media" is Dead and How to Master "Interest Media"</li><li>The New Metrics for Content Distribution</li><li>The Humility Required to Start on New Platforms like Substack</li><li>Why Your Impatience is Rooted in a Desire to Impress People You Don't Like</li><li>The Financial and Mental Discipline of Building an Empire</li><li>How to Sell with Conviction, Not Fear, by Providing Financial Literacy</li></ul>

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Social Media is Dead:Why You Need to Start Creating for Interest Media in 2026

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