053: Data driven atribuce jako default v Google Ads a jaká budoucnost čeká online retail (15. 10. 2021)
O epizodě podcastu
PPC novinky 15. října 2021
https://searchengineland.com/google-ads-announces-machine-learning-based-data-driven-attribution-models-in-new-privacy-landscape-374727
https://www.wordstream.com/blog/ws/2021/09/30/data-driven-attribution-default-update
https://www.searchenginejournal.com/google-updates-keyword-matching-processes-for-phrase-broad-match/420849/
https://neptunemoon.net/2021/09/google-ads-updates-keyword-matching-again/
https://www.wordstream.com/blog/ws/2021/10/06/facebook-conversions-api
https://hanakobzova.cz/ppc-novinky-zari-2021/
https://seths.blog/2021/10/a-future-of-retail/
--- Send in a voice message: https://anchor.fm/ladislav-vitous/messagePPC novinky 15. října 2021
https://searchengineland.com/google-ads-announces-machine-learning-based-data-driven-attribution-models-in-new-privacy-landscape-374727
https://www.wordstream.com/blog/ws/2021/09/30/data-driven-attribution-default-update
https://www.searchenginejournal.com/google-updates-keyword-matching-processes-for-phrase-broad-match/420849/
https://neptunemoon.net/2021/09/google-ads-updates-keyword-matching-again/
https://www.wordstream.com/blog/ws/2021/10/06/facebook-conversions-api
https://hanakobzova.cz/ppc-novinky-zari-2021/
https://seths.blog/2021/10/a-future-of-retail/