051: Performance Max, konec ETA a nový level optimalizace s Conv. Value Rules (3. 9. 2021)

PPC novinky 3. září 2021

https://ppc.org/google-performance-max-the-future-of-ads/

https://support.google.com/google-ads/answer/10724817

https://searchengineland.com/google-to-sunset-expanded-text-ads-etas-in-june-2022-374153

https://www.searchenginejournal.com/google-ads-new-conversion-value-rules-what-they-are-how-to-use-them/416943/

https://www.optmyzr.com/blog/bid-adjustments-back-smart-bidding-google/

https://www.mergado.cz/blog/chytrejsi-manualni-bidding

https://www.vitousladislav.cz/blog/11-automatizace-ppc-s-petrou-pacakovou/

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