Gary Vaynerchuk

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Marketing

Why the Traditional Marketing Playbook is Dead (And How AI Changes Everything)

The GaryVee Audio Experience

Welcome to The GaryVee Audio Experience, hosted by entrepreneur, CEO, investor, content creator, and public speaker Gary Vaynerchuk. On this podcast, you'll find a mix of the Podcast With Friends episodes, WineText TV recaps, Keynote Speeches on marketing and business, interviews, and fireside chats I've given. Enjoy!

In this episode, I talk about the biggest shift in marketing since the dawn of the internet: the move from social media to interest media. I encourage you to throw away your subjective opinions and outdated Madison Avenue metrics and start focusing on where the actual attention is. I also discuss why volume is the only way to stay relevant and why you shouldn't be scared of AI taking your job-you should be scared of not knowing how to use it. You’ll learn about:<ul><li>The Power of Organic Social Media</li><li>How AI Algorithms Create Reach</li><li>Day Trading Attention on Threads and Facebook</li><li>Why Strategy Requires a Volume Mindset</li><li>How to Adapt to Profound Technological Shifts</li></ul>

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Why the Traditional Marketing Playbook is Dead (And How AI Changes Everything)

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