The Real Reason Social Media Isn't Working for You
In this episode, I talk about the biggest opportunity for real estate agents in 2026: moving past the "old grind" and embracing content as your new foundation. I encourage you to stop making excuses about your busy schedule and start spending 50% of your time on the 7 to 12 platforms where the world’s attention actually lives. I also discuss why being a "human" leader with empathy and humility will always outperform those who are only driven by the next commission check.
You’ll learn about :
- The "Platforms and Handles" (P&H) framework for social media
- How to show up in the age of AI search
- The difference between selfless and selfish content
- Why Snapchat Spotlight and LinkedIn are untapped goldmines
- How to lead with humanity and scale a massive team
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Welcome to The GaryVee Audio Experience, hosted by entrepreneur, CEO, investor, content creator, and public speaker Gary Vaynerchuk. On this podcast, you'll find a mix of the Podcast With Friends episodes, WineText TV recaps, Keynote Speeches on marketing and business, interviews, and fireside chats I've given. Enjoy!