Gary Vaynerchuk

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Marketing

The #1 Secret to B2B Growth on LinkedIn

The GaryVee Audio Experience

Welcome to The GaryVee Audio Experience, hosted by entrepreneur, CEO, investor, content creator, and public speaker Gary Vaynerchuk. On this podcast, you'll find a mix of the Podcast With Friends episodes, WineText TV recaps, Keynote Speeches on marketing and business, interviews, and fireside chats I've given. Enjoy!

In this episode of the GaryVee Audio Experience, I sit down with Poppi co-founder Allison Ellsworth to discuss the biggest transition in marketing history: the shift from social media to "interest media." I challenge you to stop relying on outdated "potential reach" and start posting one to three times a day on LinkedIn and TikTok. I also dive into why branding is an art form that requires humility and why replying to your comments is the most underutilized growth hack in the game.You’ll learn about:<ul><li>Potential Reach vs. Actualized Reach</li><li>Why LinkedIn is the New Facebook 2012</li><li>The Effect of TikTok for B2C Brands</li><li>How to Build a Brand Community Through Radical Listening</li><li>Why Ego is the Greatest Barrier to Your Business Scaling</li></ul>

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The #1 Secret to B2B Growth on LinkedIn

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