Gary Vaynerchuk

Byznys

Marketing

How to Win on Relevance in a Modern Market

The GaryVee Audio Experience

Welcome to The GaryVee Audio Experience, hosted by entrepreneur, CEO, investor, content creator, and public speaker Gary Vaynerchuk. On this podcast, you'll find a mix of the Podcast With Friends episodes, WineText TV recaps, Keynote Speeches on marketing and business, interviews, and fireside chats I've given. Enjoy!

In this episode, I talk about the massive shift from traditional social media to "interest media" and what it means for your marketing strategy in 2026. I encourage you to stop relying on fake reports and start focusing on actualized reach through organic social creative. I also discuss the power of LinkedIn for B2B and why you need to stop wasting working media dollars on creative that hasn't been proven. You’ll learn about:<ul><li>The transition from Social Media to Interest Media</li><li>How to build and utilize a "Mid-Funnel" strategy</li><li>The role of a "Veditor" in modern marketing</li><li>Why LinkedIn is the best ad product for B2B</li><li>Preparing for the GEO and AEO revolution</li></ul>

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How to Win on Relevance in a Modern Market

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