Gary Vaynerchuk

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Marketing

How to Start Using AI for Your Business

The GaryVee Audio Experience

Welcome to The GaryVee Audio Experience, hosted by entrepreneur, CEO, investor, content creator, and public speaker Gary Vaynerchuk. On this podcast, you'll find a mix of the Podcast With Friends episodes, WineText TV recaps, Keynote Speeches on marketing and business, interviews, and fireside chats I've given. Enjoy!

In this episode of The GaryVee Audio Experience, I sit down with Rashawn Dhanraj of Adobe Brand Studio and Grace Kao of Snap at Cannes for a panel on AI and creativity. I unload on why the industry is doing AI wrong — bringing subjective audacity and insecurity to the tools instead of curiosity and awarding itself for work that doesn't move the business. I get into why strategists have the biggest upside with AI, why the algorithm is just consumer attention, and why media and creative should never have been separated. You'll learn about:• AI as a Thinking Partner (Not a Magic Button)• Why Strategists Have the Biggest Upside• Why Media and Creative Have to Be Reunited• Mastering AI Is Like "Mastering the Internet" in 1999

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How to Start Using AI for Your Business

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