Gary Vaynerchuk

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Marketing

Content, Context, and Intent is Your Advantage | Event Planner Expo Keynote

The GaryVee Audio Experience

Welcome to The GaryVee Audio Experience, hosted by entrepreneur, CEO, investor, content creator, and public speaker Gary Vaynerchuk. On this podcast, you'll find a mix of the Podcast With Friends episodes, WineText TV recaps, Keynote Speeches on marketing and business, interviews, and fireside chats I've given. Enjoy!

Podcast listeners, think you're going to love the energy from the Event Planner Keynote I gave here in NYC. I was able to cover the current state of communication and how to produce content that wins. Also, LOVED the questions from the audience and how in depth we were able to go here. Tweet me @garyvee with a platform you’re going all in on for the remainder of the year.

Topics from Today’s Episode:
1:30 | Communication Shift
3:00 | How to communicate through your content
7:00 | How organic reach works
8:30 | Which platforms to focus on
13:30 | The Growth of Podcast Consumption
14:45 | Selfish vs Selfless Content
16:45 | Understanding the end consumer + nuances of the platform
19:15 | People love to blame Social Media
21:00 | Whoever brings the most value to the end consumer, wins
26:00 | Self-awareness and Listening is the game
28:00 | Q&A Begins
28:30 | How Social Networks Work & Posting Too Much Content
29:45 | Moment in Career When I “Arrived”
32:00 | Kindness is always right
38:00 | Winners win
40:00 | What kind of entrepreneur do I want to be



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Content, Context, and Intent is Your Advantage | Event Planner Expo Keynote

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