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The Downfall Of CrossFit & The Future Of Fitness  - Will Ahmed -  #943

Modern Wisdom

Life is hard. This podcast will help. Lessons from the greatest thinkers on the planet with Chris Williamson. Including guests like David Goggins, Dr Jordan Peterson, Naval Ravikant, Sam Harris, Jocko Willink, Dr Andrew Huberman, Dr Julie Smith, Steven Bartlett, Ryan Holiday, Robert Greene, Matthew McConaughey, Alain de Botton, Alex Hormozi, Tony Robbins, Chris Bumstead, Mark Manson and more.

Will Ahmed is an entrepreneur, founder, and CEO of WHOOP.

Wearable fitness tech has taken over in 2025, from sleep scores to stress tracking and everything in between. So how did WHOOP grow into a $3.6 billion giant? And how do you use the data to improve your life without letting it control you?

Expect to learn why CrossFit is so unpopular now and what happened to its falloff, what the broad trends of fitness are across the globe, how to get past your self-doubt and stop being so hard on yourself, how to deal with rejection better, what it is like hanging with the world’s best athletes, how to avoid being a prisoner of your wearable fitness data, and much more…

Sponsors:

See discounts for all the products I use and recommend: https://chriswillx.com/deals

Get a 20% discount on Nomatic’s amazing luggage at https://nomatic.com/modernwisdom

Get 35% off your first subscription on the best supplements from Momentous at https://livemomentous.com/modernwisdom

Get the best bloodwork analysis in America at https://functionhealth.com/modernwisdom

Get a Free Sample Pack of all LMNT Flavours with your first purchase at https://drinklmnt.com/modernwisdom

Extra Stuff:

Get my free reading list of 100 books to read before you die: https://chriswillx.com/books

Try my productivity energy drink Neutonic: https://neutonic.com/modernwisdom

Episodes You Might Enjoy:

#577 - David Goggins - This Is How To Master Your Life: https://tinyurl.com/43hv6y59

#712 - Dr Jordan Peterson - How To Destroy Your Negative Beliefs: https://tinyurl.com/2rtz7avf

#700 - Dr Andrew Huberman - The Secret Tools To Hack Your Brain: https://tinyurl.com/3ccn5vkp

Get In Touch:

Instagram: https://www.instagram.com/chriswillx

Twitter: https://www.twitter.com/chriswillx

YouTube: https://www.youtube.com/modernwisdompodcast

Email: https://chriswillx.com/contact

Learn more about your ad choices. Visit megaphone.fm/adchoices

Will Ahmed is an entrepreneur, founder, and CEO of WHOOP.

Wearable fitness tech has taken over in 2025, from sleep scores to stress tracking and everything in between. So how did WHOOP grow into a $3.6 billion giant? And how do you use the data to improve your life without letting it control you?

Expect to learn why CrossFit is so unpopular now and what happened to its falloff, what the broad trends of fitness are across the globe, how to get past your self-doubt and stop being so hard on yourself, how to deal with rejection better, what it is like hanging with the world’s best athletes, how to avoid being a prisoner of your wearable fitness data, and much more…

Timestamps:

(00:00) The Downfall of CrossFit
(04:34) Recent Global Trends in the Fitness Industry
(13:11) How Being an Only Child Influences You
(17:31) Overcoming Self-Doubt
(25:01) Balancing Ambition & Gratitude
(34:44) Running a Company While Experiencing Grief
(39:18) Finding Out What You Truly Want
(43:18) The Journey of Pursuing What You Want
(56:27) The Romanticisation of Failure
(01:10:41) Learning From the World’s Best Athletes
(01:19:31) Getting Trapped in Over-Optimisation
(01:32:14) The Real Costs of the Outcomes You Desire
(01:37:57) Will’s Perfect Morning Routine
(01:43:54) Biggest Hacks for Overseas Travel
(01:51:22) What’s Next for Will

Sponsors:

See discounts for all the products I use and recommend: https://chriswillx.com/deals

Get a 20% discount on Nomatic’s amazing luggage at https://nomatic.com/modernwisdom

Get 35% off your first subscription on the best supplements from Momentous at https://livemomentous.com/modernwisdom

Get the best bloodwork analysis in America at https://functionhealth.com/modernwisdom

Get a Free Sample Pack of all LMNT Flavours with your first purchase at https://drinklmnt.com/modernwisdom

Extra Stuff:

Get my free reading list of 100 books to read before you die: https://chriswillx.com/books

Try my productivity energy drink Neutonic: https://neutonic.com/modernwisdom

Episodes You Might Enjoy:

This Is How To Master Your Life - David Goggins - #577: ⁠⁠⁠lnkfi.re/SN-Goggins⁠⁠⁠

How To Destroy Your Negative Beliefs - Dr Jordan Peterson - #712: ⁠⁠⁠lnkfi.re/SN-Peterson⁠⁠⁠

The Secret Tools To Hack Your Brain - Dr Andrew Huberman - #700: ⁠⁠⁠lnkfi.re/SN-Huberman⁠⁠

Get In Touch:

Instagram: https://www.instagram.com/chriswillx

Twitter: https://www.twitter.com/chriswillx

YouTube: https://www.youtube.com/modernwisdompodcast

Email: https://chriswillx.com/contact

Learn more about your ad choices. Visit megaphone.fm/adchoices

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