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88: "Context is King," Says Chris Peart, Snowflake

Data: Heaven or Hell? (Adastra Podcast)

<div>Listen to Adastra’s podcast dedicated to latest trends in data management, AI and analytics.<br>
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This engaging podcast series showcases the visionaries reshaping the tech landscape. Featuring strategic leaders and boardroom heroes who persuade decision-makers to back new technologies, each episode dives into stories of ambition, innovation, and collaboration. <br>
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Join us to witness the evolution of technology across various sectors.</div>

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<p>Chris Peart, Sales Leader at Snowflake Canada, shares how unified data, governed context, and agentic AI are reshaping how enterprises turn information into action. He explains why "context is king" as frontier models become commoditized, how a single AI Data Cloud across AWS, Azure, and GCP removes the brittleness of traditional architectures, and how Snowflake Cortex and Coworker give knowledge workers immediate answers instead of waiting weeks for engineering teams.</p><p>He also digs into the agentic future and the cultural shift required to win with AI: why "nobody sells anybody anything" and customers buy outcomes, why Canadian enterprises are falling behind global peers by being too cautious, and how the next frontier is autonomous agents negotiating with other agents across organizational boundaries.</p><p>The episode answers:</p></div><ul>
<li>Why is your data, not the model you choose, the true competitive differentiator in the agentic era?</li>
<li>What does a governed context layer look like, and why is it the foundation for agents you can trust?</li>
<li>Why are Canadian enterprises falling behind global peers on AI, and what does it take to start swinging?</li>
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88: "Context is King," Says Chris Peart, Snowflake

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